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GDPR legitimate interests assessment guide & worked example

Lazy with her hands out balancing the risks of applying legitimate interests to data processing

It’s one of the most flexible lawful bases under GDPR but applying it comes with some caveats. To apply legitimate interests you need to be sure that your processing activity fulfils your purposes, is necessary and doesn’t override the interests or fundamental rights and freedoms of the data subject. In other words, your use of … Read more

Do I need ongoing GDPR training?

In today’s world, we all end up processing personal data in some capacity even if we are not in a client or customer facing role. GDPR training has become essential for the whole team. Without good training, staff will lack the awareness required to complete their day to day tasks in a GDPR compliant manner. … Read more

How to make any form GDPR compliant

Person completing online forms from laptop

Whether you’re using a simple contact us form on your website, trying to drive newsletter sign-ups or even manage job applications through online forms. Most of us are using online forms somewhere on our websites. Forms are a practical way to gather data but can also be a GDPR compliance risk if not set up … Read more

How the Data Protection and Digital Information Bill could change marketing in the UK

Westminster London with Data Reform Bill design overlays

Good news for marketers – unless you’re not following the law already 💸 The UK government recently published the outcome of their consultation on the Data Reform Bill (now known as the Data Protection and Digital Information Bill) – a collection of sweeping policy changes “designed to make the UK the best place for businesses … Read more

What the marketing team at Virgin Media got wrong about PECR

Picture of media screens with question mark overlay

The ICO’s recent enforcement action against Virgin Media shows us that some marketers are still failing to understand the ICO’s guidance on PECR. In this article we’ll look at the case, examine what went wrong and provide some simple solutions that can help you reduce your risk of making the same mistakes. On the 6th … Read more

Is Google Forms GDPR compliant?

If you are using Google Forms to process the personal data of UK or EEA (European Economic Area) based citizens then you may be wondering if Google Forms is GDPR compliant? This is a good question to be asking, as poor GDPR compliance can lead to a fine, of up to 4% of your turnover … Read more

GDPR: what counts as personal data?

To comply with UK GDPR and EU GDPR it is necessary to understand the definition of personal data under GDPR. This is an area where there is often some confusion. While most of us understand that information like a name, or date of birth could be considered personal. Other information that could be linked to … Read more

GDPR & Google Workspace: How to stay compliant with GDPR

Google Workplace Admin Panel - Legal and Compliance Settings

Google Workspace has become a dominant force in the business productivity software market. The product, formerly known as G-Suite has reached mass adoption in the market, shaking off fierce competition from rival Microsoft’s Office365 – which has been arguably slow to the market, considering their prior dominance with the Microsoft Office suite. Official statistics on … Read more