Privacy Policy

Introduction

We are Measured Collective Ltd, or more simply Measured Collective.

Measured Collective is the trading name for Measured Collective Limited. Company registered in England and Wales No 12351402. Our registered address is 71-75 Shelton Street, London, United Kingdom, WC2H 9JQ

This policy tells you about how we use your personal data and about how the law protects the use of your data.

If you have any questions about how we use your personal data, please contact our support team via email – support@measuredcollective.com

What personal information do we collect?

Technical

Data about the devices and technology you use.

Communications

Data from letters, emails and other conversations between us.

Usage of our products

Data about how you use our products.

Documentary Data

Data stored about you in documents or copies of documents. For example invoices, receipts or contracts.

Consents

Data about permissions, consents or preferences you have given us

Transactional Data

Data about purchases and payments you have made to us.

Who do we share your data with?

We may share your personal data with these organisations:

  • Service providers who enable our products and the marketing of our products.
  • Regulators and other authorities
  • Fraud prevention agencies
  • Companies you ask us to share your data with

How do we use your data?

Data Protection law says that we can use personal data only if we have a proper reason to do so. This includes sharing it outside of Measured Collective. The law says we must have one or more of these reasons:

  • To fulfil a contract we have with you
  • When it’s our legal duty
  • When it’s in our legitimate interest
  • When you consent to it.

A legitimate interest is when we have a legitimate business or commercial reason to use your information. But even then, it must not unfairly go against what is right and best for you. 

Below you can identify the legal basis for how we use your personal data, and which of the reasons we rely on to do so. Our legitimate interests are also below.

Serving Customers

What we use your personal data for:

  • To deliver our products and services
  • To manage our relationship with you or your business
  • To develop new ways to meet our customers’ needs and to grow our business
  • To develop and carry out marketing activities
  • To study how our customers use our products and services
  • To market our products and services

Our legal basis for processing your data:

  • Your consent
  • Fulfilling contracts
  • Our legitimate interests
  • Our legal duty

Our legitimate interests:

  • Keeping our records up to date
  • Working out which of our products and services may interest you and telling you about them
  • Developing products and services
  • Defining types of customers for new products and services
  • Seeking your consent when we need it to contact you
  • To provide you with information relating to how you learn with us
  • As an active customer to keep you informed about our latest offers, product launches, deals and competitions
  • Being efficient about how we fulfil our legal and contractual duties

Reducing fraud and operating in a safe and lawful manner

What we use your personal data:

  • To detect, investigate, report, and seek to prevent fraud
  • To manage risk for us and our customers
  • To obey laws and regulations that apply to us
  • To respond to complaints and seek to resolve them

Our reasons:

  • Fulfilling contracts
  • Our legitimate interests
  • Our legal duty

Our legitimate interests:

  • Developing and improving how we deal with fraud, as well as doing our legal duties in this respect
  • Complying with regulations that apply to us
  • Being efficient about how we fulfil our legal and contractual duties

Preventing abuse of our technical systems, such as our website

What we use your personal data for:

  • To detect, investigate, report, and abuse of our online systems
  • To prevent unauthorised access to our website and services
  • To obey laws and regulations that apply to us

Our reasons:

  • Fulfilling contracts
  • Our legitimate interests
  • Our legal duty

Our legitimate interests:

  • Keeping our services available online
  • Protecting our data and our customers data from unauthorised access
  • Keeping spam accounts and unauthorised users from accessing our website and services.

Effective Business Operations

What we use your personal data for:

To run our business in an efficient and proper way. This includes managing our business capability, financial position, communications, corporate governance, planning, and audit.

Our reasons:

  • Our legitimate interests
  • Our legal duty

Our legitimate interests:

  • Complying with regulations that apply to us
  • Being efficient about how we fulfil our legal and contractual duties

Developing our products and services

What we use your personal data for:

  • To develop and manage our brand, products, and services
  • To manage how we work with other companies that provide products and services to us and our customers
  • To find people who might benefit from using our products and services

Our reasons:

  • Fulfilling contracts
  • Our legitimate interests
  • Our legal duty

Our legitimate interests:

  • Developing products and services, and what we charge for them
  • Defining types of customers for new products and services
  • Being efficient about how we fulfil our legal and contractual duties
  • Complying with regulations that apply to us

What happens if we send your data outside of the EEA?

We will only send your data outside of the European Economic Area (‘EEA’) to:

  • Comply with a legal duty
  • Provide our products and services
  • Analyse how our products and services are used, such as Google Analytics tracking with your consent.

If we do transfer information outside of the EEA, we will make sure that it is protected in the same way as if it was being used in the EEA. To do this, we will use one or more of these safeguards:

  • Only transfer it to a non-EEA country with privacy laws that give the same protection as the EEA, as deemed by the European Commission.
  • Ensure that a contract with the recipient is in place that means they must protect it to the same standards as the EEA.

How do we use your data for marketing?

We may use your personal data to tell you about our relevant products, competitions and offers. This is what we mean when we talk about ‘marketing’. We may also use your data to help create a profile to find potential customers like you.

We will send you marketing based on what you tell us about yourself, data we collect when you use our services, and using information from third parties we work with. We use this information to get a view on what we think would interest you the most.

We will only send you marketing messages if we have either your consent or a legitimate interest. This is when we have a legitimate business or commercial reason to use your information that does not unfairly go against what is right and best for you.

You can ask us to stop sending you marketing messages by clicking unsubscribe at the bottom of any marketing email or updating your preferences by contacting our support team by email – support@measuredcollective.com

Whatever you choose for marketing, you’ll still receive important emails like receipts/invoices, customer support messages, updates to products you are using and any other relevant educational information that is part of your learning experience.

How long will we keep your personal data?

We will keep your personal data for as long as you are a customer of Measured Collective to respond to any questions, claims or complaints. We will also retain your information for Marketing Purposes while you have provided your consent or we have a legitimate interest.

What rights do you have with your personal data?

You have a number of rights in relation to your personal data. There are circumstances in which your rights may not apply. You have the right to request that we:

  • provide you with a copy of the information we hold about you;
  • update any of your personal information if it is inaccurate or out of date;
  • delete the personal data we hold about you – if we are providing services to you and you ask us to delete personal data we hold about you then we may be unable to continue providing those services to you;
  • restrict the way in which we process your personal data;
  • stop processing your data if you have valid objections to such processing; and
  • transfer your personal data to a third party.

If you want us to fulfil any of these rights, please contact our support team by email – support@measuredcollective.com

How to contact us

If you have any questions or want more details about how we use your personal data, please let us know by sending an email to:

support@measuredcollective.com

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. We advise you to check this policy regularly.

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v3.2 – Last Updated: 29th August 2020